Which one is better — a framework or a CMS?

The CMS is not very friendly concerning the expanding of the database standardized structure, but on the other hand, you immediately get access to the administrative part of the site, as well as the ability to change a lot on the site without involving the developers. If your idea involves a non-standard database structure, then you should pay attention to open-source frameworks, among which the most convenient and extensible are Laravel, Symfony and Yii2.

How long does a web development project take from the start to finish?

The terms depend on the type and complexity of your project. It is also necessary to consider the process of preparing all papers and legal documents. After this comes the graphic design phase, which can take several weeks. Then the stage of product development and testing takes place. The whole process can be broken down into cycles, which allows you to track the progress of your web project. The minimum development terms are 1.5 months.

Will the project be responsive and SEO-optimized?

The implementation of the basic SEO optimization is a part of the project realization. A shortlist of major changes is as follows: PageSpeed Insights Optimization — Google Developers; Checking the site for system errors, as well as eliminating problems if they were found; Installing an SSL certificate and launching the site using a secure protocol; Installing a Google Analytics statistics counter (not including setting up web analytics); Setting up the automatic generation of SEO headers from the names of the site pages; Setting up a Sitemap to improve the indexing of the site by search engines; Setting up Robots.txt for search systems; Setting up the most necessary domain name redirects from www to the version without a hostname, switching from HTTP to HTTPS, from index.php to the main domain, etc.

Will the site be available on mobile devices and tablets?

Yes, one of our key goals is to create a cross-browser and cross-platform website. We can offer you different designs for different extensions, thanks to which your clients will be able to use the site both on IOS and Android systems, as well as in Chrome, Opera, or Safari browsers. We always achieve good results by testing the product in emulators and on real devices, which are located in our office especially for this purpose.

Will you maintain and improve my site after its launching?

We will support and develop your project as long as the need arises. If you do find it necessary to hire another team for technical support, this will not cause any problems.

What is the timeframe for creating an online store?

The outcome is contingent upon the requirements, website size, design, and other factors. In general, it takes 1-6 months to develop.

Who fills the online store?

The administration panel allows you to do it on your own. We will guide and assist you in uploading products by using an import file.

Is a monthly fee required for the online store?

No, you pay us in stages throughout the product development process. Monthly payments are made for the server, domain, and SSL certificate at $10 per year. In case it's necessary, we'll also sign a maintenance contract for the finished store.

Can I use the API to connect to another service?

If the outside service has this feature, we can link any service to your online store on request.

How much does a hosting cost?

Tariffs costing at least $40 per month are recommended for fast work.

How to manage content?

We offer a user-friendly administration panel where you can manage products (create, edit, delete, etc.), orders and customers (view and process orders, maintain history), content (create and edit articles, for example), and apply SEO settings (fill in metadata, etc.). Additional options like reports, marketing tool management, and email editing are also implemented by us.

Why is the development cost higher on a framework compared to a CMS?

Yes, CMS is cheaper, but it comes with templated designs, lower security, limitations due to the CMS core, lack of customization options for the control panel, slowdowns caused by installed modules, and other drawbacks. Our product is a distinct development, resulting in a perfect website with a robust design and seamless operation.

CRM, as a software development, is a system for automating such relationships and storing customer data. It also provides valuable data analytics, which are essential for any successful business venture.

What types of CRM does Asabix create?

The Asabix team offers a full range of services for the development, installation, configuration, modification, and support of custom CRM applications: WMS - warehouse management; ERP - enterprise business process automation; LMS - learning management system; MES - production management; Bespoke systems for various other types of companies.

What functionality can be included in a CRM system?

Any type you want that will be useful for your business. All implementations are possible and exciting for us, and custom CRM development is our expert profile.

How much will the server cost?

We recommend reliable servers with tariffs starting from $40 per month for the high speed and security of CRM systems.

Can you customise an existing CRM?

Indeed, we are developing CRM and other systems based on the Laravel framework. If you already have a pre-built solution, we are ready to consider opportunities to upgrade it and adapt it to your needs.

How do we order the development of a CRM program?

Entrust the development of a CRM system for your business to the Asabix team. Contact us. We are looking forward to working with you!

vitamins & dietary supplements online store

Nature's Sunshine

About the Company

Nature’s Sunshine is an international nutraceutical manufacturer with more than 50 years of experience and is represented in 50+ countries worldwide. The company was the first to encapsulate herbs, setting high standards of quality and safety in the dietary supplements industry. The Ukrainian branch partnered with Asabix to build a modern online store that reflects the Nature’s Sunshine philosophy – a combination of scientific rigor, natural ingredients, and genuine care for customers.

Industry:

Health & Nutraceutical

Year:

2025 – present

Problem

The previous website had a high bounce rate due to slow page load times and frequent checkout issues. It also lacked key functionality required to retain users and drive sales growth.

Lack of personalization

There were no loyalty mechanics, bonuses, or customer retention tools.
Limited sales capabilities

Upsell and cross-sell features – critical drivers of higher average order value – were missing.
Low customer trust

There was no review system or content to encourage repeat purchases.
Complex navigation

Search and catalog performance was slow, increasing abandonment rates.
Technical instability

Checkout errors negatively affected conversion rates.

Solution

To eliminate the technical limitations of the previous website and increase conversion, Asabix delivered a completely new eCommerce platform with premium, expert-level positioning.

Sales-focused modern UX/UI

The interface includes built-in upsell and cross-sell tools such as “You may also like,” “Bundles,” and “Notify me when available,” helping increase average order value.

Customer account area

A loyalty points system, personalized discounts, order history, and tailored interactions create a convenient and personalized experience for each customer.

Blog and reviews module

Content reinforces brand expertise, improves SEO, and builds community through open customer reviews and valuable educational materials.

SEO infrastructure

Technical SEO improves indexing, performance, and brand visibility in Google Search as well as for AI models, including ChatGPT, Gemini, and others.

Assistive technology support

The interface is adapted for users with visual or motor impairments, increasing accessibility and meeting modern web accessibility standards.

Architecture

The system is built using a modular approach that enables rapid functional scaling and reduces the cost of future enhancements.

Technical foundation:

Optimized database

The database structure is designed for fast processing of a large product catalog and reliable performance under high load.
Independent backend and frontend

A decoupled architecture increases stability, allows components to be updated independently, and accelerates system development.
CRM and ERP integrations

Automate order management, inventory processes, and customer data handling, reducing manual work and minimizing the risk of errors.
Multi-layer security system

Includes personal data encryption, protection against external attacks, access control, and centralized event logging.

Technologies

The technology stack was selected with a product-first approach, enabling rapid feature rollout, hypothesis testing, and adaptation to evolving user needs.

Laravel

A backend framework that ensures stable business logic, high performance, and secure data processing.

Vue.js

A modern frontend framework for fast interfaces, smooth user interactions, and easy scalability.

REST API

A reliable method for data exchange between system modules and external services, enabling flexible integrations.

Advantages of the online store developed by Asabix

Result-driven expert team: we work with fast-growing businesses and focus on solving specific business objectives rather than simply building features.

Not just a set of tasks, but a ready-to-launch product

The website is prepared for stable operation from day one. We implemented a complete setup cycle, from system pages (“404,” “thank you for your purchase”) to form validation, URL structure, and security mechanisms, ensuring all processes run correctly and the platform is ready for scalable growth.

GDPR compliance

The website fully complies with EU data protection regulations. Cookie consent mechanisms, a privacy policy, and all required procedures for proper personal data processing in accordance with GDPR are implemented. This level of compliance helps businesses avoid potential legal risks and costly disputes in case of audits or complaints.

Product transparency and customer trust

The platform enables a detailed presentation of product information, including ingredient origin, certifications, composition, bioavailability, and references to scientific sources. This approach increases transparency for NSP products, builds customer trust, and supports an informed, science-based approach to health.

Results

The new Nature’s Sunshine website demonstrated steady growth across key performance metrics within the first three months after launch.

+182%

ROI

+42 %

Online orders

+18 %

Average order value

+35 %

Organic traffic

Client testimonial

Наші клієнти нам довіряють - Зображення №14

We’ve seen clear results from working with Asabix: the number of orders has increased. The website has already paid for itself and become a real growth tool. The team delivered many ideas and solutions tailored specifically to our project. We confidently recommend Asabix as a reliable development partner.

Mariia Brokarieva — Senior Cardiologist, Nutritionist Director of the NSP Service Center

Portfolio showcase

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