CREATED BY PEOPLE
CREATED BY PEOPLE
ABOUT THE COMPANY
UKRAINIAN BRAND OF MODERN EMBROIDERED AND LINEN CLOTHING. THE COMPANY SPECIALIZES IN THE PRODUCTION AND SALE OF ETHNIC CLOTHING SINCE 2009 IN UKRAINE, THE USA, AND EUROPE.
One of the key tasks in the development is using high-quality and large product photos in a way that ensures fast website loading.
- Home page
- Product card
- Delivery and payment
- Exchange and return
- About us
- Drabyna project
THE FUNCTIONALITY IMPLEMENTED ON THIS PAGE INCLUDES:
Carousel and the ability to zoom in on individual photos.
The ability to add product reviews after manual moderation.
Automatic conversion of the product price to another currency.
Implementing intelligent search on the website: when you enter a product SKU, its name, or other characteristics, the search instantly selects relevant options and displays them in a dropdown list.
- The ability to filter products by desired characteristics and sort them by price or other parameters.
- The catalog view can be changed depending on the settings chosen by the user.
- In the product card preview, there is a slider that allows you to view all product photos right in the catalog.
BASKET AND CHECKOUT FUNCTIONALITY
FUNCTIONALITY IMPLEMENTED ON THESE PAGES INCLUDES:
- Users can change the selected size and quantity of items on the cart page.
- The ability to apply a promo code or gift certificate.
- Option to add gift wrapping.
- Delivery options available through services such as Nova Poshta with automatic branch selection, international delivery, courier, and self-pickup.
- Payment methods include WayForPay (online on the website), PayPal, and Swift.
TurboSMS - automatic sending of SMS or Viber messages after order placement or when the order status changes. Additionally, if a product is currently unavailable, users can subscribe to receive notifications and will be alerted as soon as the item is back in stock.
Fondy - payment service for receiving payments on the website in various currencies with the ability to freeze payments.
WayForPay - another payment service for receiving payments on the website in various currencies.
Navkolo.trade - two-way synchronization via API for products and orders.
Nova Poshta - delivery service with automatic branch selection, locations, and post office integration.
MaxMind - a service that identifies the user's country and city based on their IP address, used to comply with Ukrainian language laws.
TOOLS FOR PROMOTION
CONNECTING AND CONFIGURING THE FOLLOWING EXTERNAL SERVICES FOR PROMOTION AND SEO OPTIMIZATION:
- Microdata schema.org.
- Google Tag Manager.
- Google Analytics.
- Google e-commerce.
- Facebook Pixel.
- Google Analytics 4.
- Google's reCAPTCHA.
- Creating feeds for Google Merchant and Google AdWords.
- Creating feeds for Facebook Ads Manager.
- Creating feeds for ROZETKA.
- Configuring redirect rules and other SEO optimizations.
- Implementing an intelligent SEO filter with the ability to create individual pages for each characteristic with user-friendly URL addresses, as well as the ability to configure metadata and SEO texts.
ADAPTATION FOR MOBILE DEVICES AND TABLETS
The website should function correctly on both Android and iOS platforms and support various screen resolutions, including some of the most common ones:
- Desktop: 1920px
- Laptop: 1440px
- Tablet: 1024px, 768px
- Mobile: 414px, 375px, 360px, 320px
THE WEBSITE IS AVAILABLE IN UKRAINIAN AND ENGLISH LANGUAGES.
WHAT WAS DONE IN THIS SECTION:
- The ability for the administrator to create and publish articles.
- Pagination and other navigation features.
- A view counter for articles is displayed in the detailed article view.
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