Custom CRM Solution for
SkladUSA Logistics Company

En Uk

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UI/UX Design
Front-end
Back-end
QA
Support

February 2021 - September 2022

PROJECT

CRM for a company
with warehouses in the USA,
UK, Poland, and Ukraine

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RESULT

Goal achieved: successfully built a new system

10560+

hours of back-end work

6400+

hours of front-end work

230+

hours of design and planning

ABOUT THE PROJECT

Project details and development
team composition

Company

SkladUSA, an American-Ukrainian company, streamlines the process of selling goods on international marketplaces like Amazon, eBay, and Etsy.

SkladUSA provides a comprehensive range of logistics services, including shipping, storage, warehouse handling, and payment acceptance.

The primary services offered by SkladUSA include:

Consolidated orders: simultaneous processing of a large volume of goods, saving time and money.
Express delivery worldwide with special carrier discounts.
Online payment acceptance through PayPal and credit cards.
Dollar transfers without the need for a bank account or Payoneer conversion.
FBM Fulfillment enables customers to store, pack, and ship goods to buyers using the company's services.
FBA Prep-Center allows sellers to sell their goods on Amazon.
Returns processing: inspection, warehouse returns, or preparation for resale.

Process description

For several years, Asabix has been delivering technical support for the SkladUSA project utilizing the Symfony (Sonata) framework.

However, in light of the increased workload, a desire for a fresh design approach, and the necessity to integrate new features, the client opted to reboot the project using the latest versions of the Laravel and Vue.js technology stack. The choice of both frameworks is based on their development ease, performance benefits, and extensive feature sets, which will simplify future project maintenance.

The team:

Product owner
Designer
Project manager
Back-end developers
Front-end developers
DevOps engineer
QA specialists

DEVELOPMENT TIMELINE OF THE PRODUCT

Project stages

Defining needs

Prototyping and design

Development

Design discussion

Prototyping

Needs assessment

Design

Documentation

Development
(back-end and front-end)

Own API

Integration of external APIs

Testing

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TABLE VIEW

Orders FBM

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Adaptability

Consolidation order

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TASKS FOR ASABIX

System Functionality

Products module:

Creation of goods.
Quantitative accounting of goods: receipt, write-off, utilization.
Reservation of goods for orders and tracking products in transit to the warehouse.
Logging of all operations related to goods movement in the warehouse.
Inventory management.
Automatic UPC code assignment to goods.
Automatic generation of labeling.
Ability to scan goods.
Billing for storage period of goods in the warehouse.
Goods movement management.
Storage of goods on shelves, in rows, and in cells.

Financial module:

Acceptance of payments via PayPal, Authorize.net, and Braintree, including Google Pay and Apple Pay, taking into account the fees of payment systems and general or personal fees of the SkladUSA user.
Transfer of money to any of the following ways: bank card, private entrepreneur, Payoneer, Wise, and others.
Developed modules for accepting payments and orders from WooCommerce, OpenCart, and Shopify.
Statements and accounting accounting.
The possibility of full or partial refunds through PayPal.
Creation of scars in PayPal and freezing of cash on the account for the hour of solving the problem.
Charging and debiting of debit accounts.

Delivery logistics (DHL, FedEx, USPS, APC, DPD, GLS, PostNL, etc.)

Customers can effortlessly generate documents for shipments using any service directly within the system interface. They receive postage prices, tracking numbers, and all necessary related documents instantly. Additionally, customers have the option to request courier services to their doorstep.

Marketplaces (Amazon, eBay, Etsy)

The integration of Amazon, eBay, and Etsy's APIs allows customers to efficiently manage orders from three different marketplaces through a single unified interface in SkladUSA. Once the SkladUSA team processes the shipment, track numbers are automatically updated on the corresponding order within the marketplace via API.

Etsy listing management

Manage Etsy listings by creating, deleting, and editing them via API directly from your SkladUSA account, and import listings from Etsy to WooCommerce and OpenCart stores for seamless business management.

Analytics and statistics

Parcel tracking, including identification of problematic shipments in transit for over 14 days. Provision of convenient delivery statistics for various carriers over different periods.

General functionality of the CRM system:

Balance management
Sub-user creation
Delivery calculator
Store creation and integration
SMS sending capability
Promo code management
Multi-search functionality
Online notifications

OTHER PAGES

Finance management, delivery statistics,
sub-user creation, and more

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USER EXPERIENCE

Application architecture

1. Authorization

1. Sign in

Password

Forgot
password

Acceptance of rules and terms

2. Registration

Personal information

First name
Last name
Password

Phone
E-mail

Location

Address
City
Country
Zip code

Account details

SIDEBAR NAVIGATION

2. Dashboard

Notifications

Top up balance

Shipping calculator

1. Orders

Express

DHL
FedEx

Consolidation

In the USA
In Europe

Orders FBM

Consolidation order
From the warehouse

Orders FBA

Shipping to warehouse

Self-shipping
Return

2. Finance

Transactions

PayPal
Authorize
Braintree

Own listings

Active products
PayPal button

Refunds

Withdrawals

PayPal disputes

3. Warehouse

Products

Add new
Thermal printing

Product report

In transit
Received
Shipped
Reserved

Product disposal

4. Problems

Parcel 14+ days

DHL
FedEx
UPC
Other

File a сlaim

Add new
Edit

My returns

Delete
Send to warehouse
Resend to customer
Return to Ukraine

5. Income and expenses

Profit report

Shipping report

Expenses

6. Settings

Accounts

All accounts
Personal (Ukraine)
Personal (World)
Business
E-mails

Shops

Etsy, eBay
Amazon, Shopify
OpenCart, Woocommerce
Tilda and others

Sub-user

Add new

Modules

OpenCart
Tilda
Woocommerce

Profiles

Packaging
Products
Expenses

7. Statistics

Delivery statistics

DHL
FedEx
USPS
APC

span>Dashboard analytics

3. Personal account

ORDER FROM WAREHOUSE

Users can create shipments from the warehouse and choose from the following options:

Select the specific warehouse where the goods will be sent.
Choose the carrier company from the available options.
Specify product dimensions or select pre-defined profiles created by the customer.
Opt for engraving on the goods, if desired.
If applicable, decide on the VAT payment based on the country's tax requirements, which may impact the order total.
Select the type of insurance for the shipment.
Choose the packaging type, include a gift card, and provide any additional details needed.

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API

Connected APIs
to the SkladUSA system

OTHER PAGES

Modules, returns management, customs information and more

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DHL AND FEDEX EXPRESS ORDERS

Delivery from 2-3 days

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Capabilities:

Shipping is available from warehouses in Poland and Ukraine.
The sender can be either the user themselves or the SkladUSA company.
For FedEx, there is the option to generate additional documents such as the Hazardous Materials Law Certification and Drop Ball Certification (required for products like food, utensils, wood, cosmetics, etc.).
The option to insure the shipment.
Receiving the shipping cost, tracking number, labels, and proforma invoice.