- Picture №1
01

eCommerce Development for Building Supply Stores

  • Advanced product filtering.
  • Smart upsell catalogs.
  • Accessible on all devices.
E-commerce store features
#0000

SEO-optimized eCommerce website for building materials

Are you looking to boost your wholesale and retail sales with a high-performance eCommerce platform? Here’s what we bring to the table.

Product catalog
We create scalable product catalogs built to handle hundreds of thousands of SKUs, each with rich, granular specs. Products can be imported via CSV or Excel files and are automatically sorted by parameters like weight, volume, strength class, frost resistance, manufacturer, and national certification.

Managers can bulk-edit prices, update inventory, add new parameters, or adjust product descriptions without developer support. Ideal for construction businesses that deal with fluctuating prices and seasonal demand shifts.

We integrate fast, intelligent search using ElasticSearch or MeiliSearch so users can quickly find products by brand, format, finish, and more. Smart filters automatically adapt to technical specifications, intended uses, brands, and price ranges, making it easy to find the right product fast.
Market-specific customization
For wholesalers, logistics teams, and global buyers, we implement full multi-currency and multi-language support out of the box. We build localized storefronts with separate URLs for each language, API integration for currency conversion rates, and configuration for VAT rates and customs duties, including customs for Germany. We also take into account Incoterms — international rules for responsibility for delivery, duty, and taxes (DAP/DDP).

The store interface is tailored for different types of business customers, depending on their size and location. Users can instantly see prices with or without VAT, create invoices in the desired currency, and download invoices. In making an online store for construction materials, we support local and international payment gateways, including Klarna, Sofort, Square, Authorize.Net, and others. We also implement logistics integrations with FedEx, DHL, DPD, and other shipping services.
Unified product card
The online store will feature a unified product card with clear photos and key customer-relevant features, including volume, weight, brand, and other relevant parameters. There will also be an option to add supporting documents, such as certificates of conformity or installation instructions.

Each product card highlights new arrivals, discounted batches, and supplier promotions with countdown timers and notifications for seasonal items or low inventory. A cross-selling function will be included, offering customers complementary products for a complete set (e.g., a primer for plaster), but without an excessive number of intrusive recommendations. This not only improves the customer experience but also naturally boosts the average order value through relevant additional offers based on the buying logic in the building sector.
Order placement
The shopping cart page is designed for both B2B and B2C customers, allowing users to edit quantities, save specifications for repeat orders, and add items. For wholesale customers, there is the option to create a profile of frequently purchased products and add them to the basket with a single click, eliminating the need to re-enter product information each time. If required, a flexible pricing module can be integrated based on volume and other conditions.

The payment system supports bank transfers, card payments, and PDF invoice downloads. We also enable direct invoicing to business accounts, allowing payment to be made directly to their bank account. For deliveries, we integrate local shipping providers and connect to others through API integrations. Google Maps will show warehouse, retail, and logistics locations, retail stores, or logistics zones. Geolocation with MaxMind enables instant city recognition and suggests the nearest carrier.
Personal accounts
For this niche, personal accounts are not just a convenience but a process optimization tool. Sign-in via Google, SMS, or company email provides quick access to features such as orders, document management, saved specifications, and project addresses.

Surveys about the supplies a company works with (e.g., type of construction, leading suppliers) improve the personalization of offers. The data collected in the account is also used to analyze locations, the popularity of specific product categories, average reviews, and abandoned shopping carts.

The personal account also functions as a smart communication hub, providing users with updates on new lines, seasonal pricing, and logistics changes in a space they already trust. This type of account is a platform for personalized marketing, automatically increasing the LTV (Customer Lifetime Value) even without additional staff.
Ratings & reviews
We will introduce a rating and review system that allows customers to share their usage experiences, describe installation results, or comment on the convenience of delivery. This works like a social proof mechanism that builds trust and reduces hesitation in selection, especially on a building materials marketplace where complex or expensive solutions are evaluated based on peer feedback. Reviews can be supplemented with an "object type" field if required (e.g., "new build'," "kitchen renovation"), which helps other buyers. A reward system for high-quality reviews also serves as a re-engagement tool; customers who invest time in writing a review are more likely to return.

The website owner can moderate the comments via the admin panel, hide spam, or automatically filter reviews with inappropriate language. If required, a reward system can be activated, offering bonuses for the next purchase, free delivery, or a discount on related product categories for leaving a detailed personal review.
Online support chatbot
We integrate ChatGPT, which has been specially adapted for the building sector. This is not just an online advisor but an intelligent assistant that helps users navigate through the product range, regardless of their level of knowledge. The bot asks clarifying questions and recommends the right product, while experts receive detailed information about the strength class or consumption per square meter.

The AI assistant can carry on a conversation suitable for different customer groups. It provides examples, explanations, and technical specifications and calculates purchase quantities based on the area or scope of work. If necessary, it can process pre-orders and forward them to the CRM for processing by the manager. The bot also guides the user through the purchasing logic, can automatically suggest related items, calculate material quantities based on area parameters, and create a pre-order in the system after clarifying details. This solution saves managers significant time on routine tasks.
Product & inventory management
In a building business, inventory management must consider several key nuances, including stock levels in different warehouses, reserved stock for orders, wholesale batches, and rapid price changes for new deliveries. We implement a system that enables inventory management, taking into account real logistics: weight, volume, waybills, and stocks broken down by warehouse.

When the stock level drops to zero, the product is automatically removed from order availability. Customers see a “Temporarily Out of Stock” message and can sign up for restock notifications, which is especially important for professional buyers who plan quantities and need accurate forecasts. Each item can be tagged with an internal comment that is visible only to employees, such as information about a batch, essential stock details, specifications, or replenishment plans. This enables managers to act more quickly and accurately while keeping customers fully informed, even in complex situations.
Cross-browser compatibility
We design the user interface with the actual conditions in which your users work in mind: It's not an office with perfect internet, but a construction site, a street, a warehouse, or an on-site meeting. Therefore, all active elements are significant and easy to use, even with gloves, and offer a logical sequence of actions and a minimum number of steps to complete an order. The background, fonts, and buttons have been tested for legibility in daylight, sunlight, and dark rooms.

The forms support auto-fill, pull saved data from the account, and do not reset even if the connection is interrupted. You can place orders on the go, whether you're traveling, meeting with clients, or working remotely. As for the mobile version of the website, pages load with priority, even with a weak mobile signal, and essential actions, such as "Add to cart" or "Repeat order," are available with a single tap. The store functions flawlessly in Chrome, Safari, and mobile browsers, ensuring a consistent and professional look and feel.
Marketing tools
We implement digital integrations that enhance your campaigns:

  • TurboSMS and similar tools for instant updates on stock availability, sales, discounted or damaged goods, price changes, or new pick-up locations.
  • MailChimp for regular newsletters with price lists, technical overviews, and delivery conditions for partners.
  • Google tools (Tag Manager, Analytics, E-Commerce) to analyze traffic from logistics companies, retailers, and developers, and optimize pages for different roles and for both retail and wholesale.
  • Facebook Pixel can retarget visitors who have searched for specific cement brands or insulation supplies.
Marketplace integration
Automatically listing your products on B2B marketplaces is efficient and expands your reach to ready buyers. On a construction marketplace, you gain access to thousands of potential customers daily without needing to create separate accounts or manually duplicate content. Our online store enables this through automatic feeds that include a wide range of technical parameters, such as material type, intended use, weight, certification, unit of measurement, price, stock availability, and more.

Separately, we generate feeds for Google Merchant and Google Ads, allowing you to run Google Shopping ads automatically with up-to-date data. This is especially useful for dynamic items where price or availability can change daily. This integration saves time on manual updates and increases the effectiveness of your advertising in search and Shopping campaigns. You will receive new orders without having to expand your team.
Meet Asabix
#0004

Why choose us for the development of an online store for construction materials?

You need more than just a website — you need a business tool that drives results.
Industry expertise
We have been developing e-commerce solutions for many years and know exactly how to create an online store for building materials that meets the specific needs of the construction industry. Online stores for building supplies present unique challenges, including managing large volumes and complex inventory, as well as specialized technical filters and B2B features. We have already addressed similar requirements and developed a proven approach that enables us to launch projects with intricate structures and complex integrations.
State-of-the-art technologies
We utilize powerful and proven IT technologies, including Laravel, .NET, Vue.js, and React, to develop scalable solutions that meet our clients' needs.

Laravel and .NET ensure a reliable backend capable of handling thousands of product items, complex order logic, and integrations with ERP and CRM systems. These frameworks allow us to create flexible and secure architectures. Vue.js and React provide a fast and interactive user interface.
Transparency & integrity
In the construction business, specificity is key, and we understand that. Our processes are clear and straightforward, requiring no specialized technical knowledge. You get a timeline, a cost estimate, access to all stages of development, and support from a team that knows how warehousing, logistics, and financial models work in e-commerce. We are flexible in our communication and always available when it is convenient for you, not just during office hours. Working with us is simple, efficient, and, as our case studies demonstrate, dependable.
Our clients
#0000

Brands we work with

img
img
img
img
img
img
img
img
img
img
img
img
img
img
img
img
Additional capabilities
#0005

Advanced technical SEO and smart search filters

For an online building materials store, we implement technical SEO optimization, accounting for all key nuances to ensure better search engine ranking, starting from the project's creation phase. We rely on years of experience and the completion of hundreds of technical tasks according to the requirements of well-known SEO companies.

01
Performance optimization
We implement WebP during the development phase, which enables the loading of large images (such as assembly plans, drawings, and technical plans) without any loss of speed. Thanks to the optimization of the DOM structure and the minimization of scripts, the website runs stably even on slow Internet connections. External links are opened in new tabs, and the breadcrumbs accurately reflect complex category structures.
02
Advanced SEO architecture
We configure the rel="alternate" attribute with hreflang for multilingual versions to ensure accurate indexing in different countries. Catalogs with thousands of SKUs are broken down using pagination, allowing pages to load quickly and be indexed consistently, even when you have more than 200 variants of a product type. Additionally, fixed positions can be defined for essential products to enhance search relevance.
03
Clean, duplicate-free indexing
We set up the correct logic for robots.txt and sitemap.xml: The focus is on pages with a high conversion rate, while technical duplicates and filter parameters are blocked. Canonical tags eliminate duplicates when filtering by purpose, basic type, or manufacturer. We add Schema.org for products so that Google can see and display prices, ratings, brands, composition, and certifications.
04
Technical page-by-page audits
Every project page undergoes a PageSpeed audit and HTML validation: We remove all blocking elements, adjust fonts, and optimize the CSS structure. We implement all necessary redirects — from HTTP to HTTPS, from www to non-www, and from old to new pages. This forms the basis for a stable ranking and establishes trust in search engines.
05
SEO-friendly URL filtering
We create filter pages with SEO-friendly URLs. Such pages can be optimized as separate landing pages, including defining titles, metadata, descriptions, unique images, and incorporating microdata. In this way, the system can automatically cover the entire pool of search queries that users enter into Google, according to technical criteria, and increase the website's visibility in search results.
06
Comprehensive semantic coverage
The website covers the most essential search combinations: "cement M500 facade frost resistant", "insulation 100mm for attic", and "mesh for screed under tiles." Separate pages with unique URLs, correct meta tags, and a corresponding structure are automatically created for these parameters. This allows the system to cover both high-frequency and low-frequency search queries.
Development approaches
#0005

Design options: template vs. custom development

For the creation of an online store for building materials, we offer both a quick start on a customized template and full custom development, taking into account the specifics of your product range, filter structure, and loading requirements:

Template design
starting at $3,000 ready in 1+ month
Launch a ready-to-use store for building materials in just one month. This option already includes an adaptive design and technical SEO optimization. We integrate payment solutions, logistics, and stock accounting to ensure stable system operation under any load. The admin panel makes it easy to manage extensive catalogs, prices, and orders.
Custom design
starting at $9,000 ready in 3+ months
Alternatively, you can order an online store for building materials with a customized UX design that is precisely tailored to the industry's specific needs and expectations. We develop designs that take into account the specific thought processes of your target group — neither too complex nor too simplified. The proper layout, visual hierarchy, typography, and spacing create trust, a sense of reliability, and confidence in both the purchase and the professionalism of your online store.
Розробка CRM-систем - Зображення №6
Conclusion
#0006

Your e-commerce store, better than ever before

We create an online store for building materials tailored for both wholesale and retail, adapted to any market and complex product nomenclature. High-quality code, logical architecture, and comprehensive documentation allow you to scale your business without risks. SEO optimization is already integrated at the code level, and the adaptable design is perfect for mobile use and "on-the-spot" orders. The website works seamlessly on any device, and integrations with accounting, CRM, ERP, and logistics services make it a fully-fledged order management platform. Commission your development with Asabix, and you'll receive a digital system that generates sales.

Reviews
#0009

They trust us

Some Comments
We are very happy with the results! From the very beginning, the Asabix team exhibited a commitment to excellence and their performance exceeded our expectations on every front. Communication was seamless throughout the entire project. They were quick to respond to my inquiries, which helped us maintain a dynamic and efficient workflow. The quality of their work is truly outstanding.

They demonstrated an impressive level of expertise in web development. They flawlessly executed complex functionalities and integrated custom features to meet our specific needs. The website they created functions seamlessly and aligns with our brand identity.
feedback alt
Anna Schmitz
CFO, Superior Vending Inc.
Our partnership with Asabix has been in place for 5 years, and it's been a successful collaboration. We sought their expertise based on recommendations we received to finalize our existing online store and eventually develop a new, more technically advanced one that supports two languages and currencies for international shoppers. The outcome was perfect for us: the Laravel-based online store loaded quickly and displayed perfectly on mobile devices. It's worth mentioning that we frequently incorporate third-party services or follow specific recommendations from SEO agencies, and Asabix handled it all, saving us from unnecessary back-and-forth. This team helped us bring Ukrainian hospitality online and draw in new customers.
Etnodim
Iwan Korniychuk
Managing partner, Etnodim
Asabix's development team blew us away with their exceptional technical expertise and relentless dedication throughout the project development process. We've got a speedy website with an intuitive admin panel. The platform includes a helpful calculator for estimating global delivery costs. You can monitor real-time deliveries by initiating shipments, making payments, and receiving tracking numbers for parcels in your account. The system also features dedicated pages for payment history, address templates, and more. Both the website and account offer multiple language options. Furthermore, the account integrates various APIs of external services.
eCommerce Development for Building Supply Stores - Picture №12
Svitlana Krytska
COO, Express Poshta
Asabix's efforts have increased the client's store visits and conversion rates. Asabix has adhered to deadlines and consistently and promptly attended to issues, even outside regular business hours. Their efficiency, flexibility, responsibility, and engaging approach are key elements of their work.
eCommerce Development for Building Supply Stores - Picture №14
Evgeniy Marendich
Head of Marketing, EAT ME AT
Qualified employees work there. The company knows Laravel + VueJS well.
eCommerce Development for Building Supply Stores - Picture №16
Oleksandr Polkhovskyi
CEO, Uland.ua
Been working with Asabix for a few months, been very happy with the service. Very quick at responding and providing great solutions. Would recommend them for any project in Laravel, and with API. Tried others before, glad I found them sooner than later.
eCommerce Development for Building Supply Stores - Picture №18
Oleh Ladan
Skladusa
We hired Asabix to develop a website that would rank highly in search engines and have an up-to-date look. We needed to present our furniture series and collections online for many European countries. Our communication with the Asabix team was quick and straightforward, and the outcome was even better than we imagined: the website works flawlessly, and we also introduced loyalty programs and promotional subscriptions. The admin panel we received was user-friendly, allowing us to manage and launch the online store on time.
Roman T.
Business development manager, Aquarodos
Stack of technologies
#0000

We use the best
technologies in our work

eCommerce Development for Building Supply Stores - Picture №31
eCommerce Development for Building Supply Stores - Picture №32
eCommerce Development for Building Supply Stores - Picture №33
eCommerce Development for Building Supply Stores - Picture №34
eCommerce Development for Building Supply Stores - Picture №35
eCommerce Development for Building Supply Stores - Picture №36
eCommerce Development for Building Supply Stores - Picture №37
eCommerce Development for Building Supply Stores - Picture №38
eCommerce Development for Building Supply Stores - Picture №39
eCommerce Development for Building Supply Stores - Picture №40
eCommerce Development for Building Supply Stores - Picture №41
eCommerce Development for Building Supply Stores - Picture №42
FAQs
#0006

Frequently Asked Questions

Do you offer a guarantee?

Yes, we do. We create online stores for building supplies that can handle large volumes, extensive catalogs, and complex integrations with CRM and accounting systems. We take full responsibility for our work and provide a guarantee. We can also handle the technical maintenance of the website, including updates, optimization, or changes as your business logic changes.

Why do you build online stores specifically on Laravel and .NET?

Laravel is one of the best frameworks for complex systems that require precise API connections with store modules or B2B functions. It allows you to build a flexible structure, work with queues and caching, and ensure stability even with high traffic.


When an even higher level of control or deep enterprise integration is required, we use .NET. This technology is ideal for large enterprises, B2B platforms, or complex logistics scenarios where a different level of performance and security is required.


For the front end, we use either Vue or React (for dynamic components such as calculators or configurators) or a more straightforward template-based layout, depending on your specific goals and user type.

How long does the development take?

With Laravel, we can quickly implement even more complex projects with filtering, wholesale pricing, and CRM integration. Basic development begins at 3 months, but the exact timeframe depends on the complexity of your catalogs, warehouse connections, and logistics modules.

Can I manage the online store once development is complete?

Absolutely. Through the admin panel, you can manage not only products but also orders, your customer base, pricing, deliveries, and everything else required for the whole operation in the construction segment. The store is fully customized to meet the specific needs of the construction sector, supporting a large number of SKUs, handling wholesale pricing, and managing payment and shipping statuses. With us, you get complete control without technical barriers.

Will I have to pay monthly?

No, apart from the basic costs for server hosting, domain, and SSL. If required, we can arrange a support agreement, especially if you plan to actively expand the functionality or integrate the website with ERP systems.

Why are the costs higher than for a CMS?

A CMS (content management system) limits scalability. We create solutions tailored to your specific business needs, featuring a fast catalog, a large number of articles, B2B functionality, and the ability to meet high demands. This is an investment in stability, not a compromise.

Development Of Internet Portals
 
Contacts
#0000

Ready to get started?
Reach out to us!

Address:

Ukraine, Zhytomyr
Vitruka Street, 9V

Shedule:

Mon – Fri, 9 am – 7 pm

Address:

Poland, Warsaw, 00-842
Łucka Street 15/204

Shedule:

Mon – Fri, 9 am – 7 pm

 
 
Contact us
#0000

Got a question?

Please fill out the form below, and our specialists will contact you as soon as possible!
By clicking the ‘Send’ button, you agree to the processing of personal data. Click to learn more.